Alistair Dunsmuir: Survey your members about dress codes
There’s an informative article on dress codes in the June issue of Golf Monthly, which includes a poll of golfers more…
Wednesday, May 8th, 2013 3 Comments »Members
How to make your golf club dominate Google’s results
When it comes to marketing a golf venue, the power of social media knows no bounds. But when someone refers more…
Monday, April 8th, 2013 2 Comments »Profile: Golf operations manager at Celtic Manor Resort, Matt Barnby
For a few days in 2010, Celtic Manor Resort in Wales was the most famous golf club in the world, more…
Friday, April 5th, 2013 2 Comments »Alistair Dunsmuir: Why the De Vere Club is the future of golf
These days it’s rare for a week to go by without me coming across a story that exemplifies the sign more…
Friday, April 5th, 2013 1 Comment »Calcot Park GC – General Manager
General Manager Calcot Park is a forward thinking traditional Members Club focused on delivering the highest possible standards to Members more…
Monday, March 25th, 2013 No Comments »Alistair Dunsmuir: Golf clubs need customer service to prosper
The last time there was an economic downturn, golf got through it pretty much without a scratch. But then, as more…
Monday, October 15th, 2012 2 Comments »The top 10 ways golf clubs can boost revenue during a recession
We examine the top 10 ways golf clubs have increased income since the economic downturn started in 2007.
Wednesday, August 29th, 2012 1 Comment »Boosting members via GolfMark at Tenterden Golf Club
In these challenging times, new memberships are akin to the Holy Grail. The clubs that are getting it right are more…
Thursday, July 12th, 2012 1 Comment »Retaining members relies on a trained workforce
The need for new members must not lead to blind desperation and a loss of control, but quite the opposite. more…
Thursday, July 12th, 2012 No Comments »Goodwood brings in 100+ new members
Golf at Goodwood in West Sussex, which uses a credit membership scheme, has attracted over 100 new members so far more…
Wednesday, June 13th, 2012 No Comments »