Ryder Cup exhibition in car showroom17th September, 2012 by Tania Longmire
An exhibition of the history of the Ryder Cup is being held in London – at a BMW showroom.
The retail area at Marsham Street, Westminster, is charting the iconic golf event from its earliest beginnings as a friendly match between British and American golfers through to the impact made by the legendary Samuel Ryder, who donated the famous gold trophy.
The display, which features personal items from past players as well as rarely seen photographs and a series of specially created display cases and graphic story boards recounting the history of the past 38 matches, runs until the middle of October
European Ryder Cup director Richard Hills commented: “We would like to thank BMW for hosting this exhibition. BMW are one of golf’s strongest supporters around the world and I think Samuel Ryder would be very proud to see his trophy here in the showroom at one of the world’s leading companies.
“The storyboards show the evolution of the Ryder Cup from its origins back in 1926 at The Wentworth Club through to the 39th match which will be played at Medinah Country Club this month.
“Samuel Ryder himself was a man whose style mirrored the values of golf such as honesty, respect and integrity and his legacy spreads across many boundaries many of which the iconic Ryder Cup represents.”
Matt Boyles, general sales manager of the international and specialist sales division of the BMW Group, added: “The Ryder Cup is such an inspirational event for us to be involved in and we are delighted to be able to host this fascinating exhibition on the history of this famous contest.”